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James Denton-Clark joins from Saatchi & Saatchi, where he served as CEO. He succeeds Toby Southgate who has left the agency ...

CTV "has become a major focal point for the commercial surveillance marketing system," Jeffrey Chester, executive director of the Center for Digital Democracy, says in a letter sent to the FTC.

The NewYork-Presbyterian health system has launched an out-of-home/digital campaign chockful of tips and nudges for healthier living.

Dark traffic, defined as visitors accessing websites that are not measured, has become a focus for some. A new generation of aggressive ad blockers -- which Ad-Shield calls brutal ad blockers, and ...

At a time when it seems much of the news media has become increasingly polarized, fragmented, and echo chamber-ish, one ...

Patrick Ethridge has resigned as executive editor of "Albuquerque Journal' following an arrest on an alleged shoplifting charge, the "Journal" reports.

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, full access to The MediaPost Cases, first-look research and daily insights ...

Tree Hut, a popular body scrub, has named Bakery its Agency of Record. The win came after a competitive pitch process. A strong word-of-mouth brand, Tree Hut has a big following among Gen Z ...

Like most people reading this column, I already knew that you can't work in or near media and not be aware of the positive power of Hallmark Media. I thought I understood it all, but I was not ...

Microsoft has quietly begun to offer ad media buys that combine CTV and gaming after discovering that 85% of people use other ...

Home Depot and Lowe's - both headquartered in the region impacted by the storm - were among the brands making sizable ...